Find them, recruit them, onboard them.
Search creators and the content they make across Instagram, TikTok and YouTube, hear from the ones already talking about you, and let workflows handle the outreach, the replies and the onboarding.
Discover 300+ million creators
Describe the content you want. We'll find the creators making it.
Type "unboxings on a kitchen counter" or "hiking outdoors." UGC search finds the videos themselves on Instagram and TikTok, and the creators posting them.
- Search by subject, setting and style
- Refine by followers, engagement and location
- Add anyone straight to your roster or a favourites list
Know who they are before you reach out.
Search 350 million creator profiles by hashtag, interest, location, followers, engagement and audience, or let AI match suggest creators already posting in your category.
- Intelligence reports on every creator across Instagram, TikTok and YouTube
- Contact emails, so outreach starts from the same screen
- Look-alikes of the creators already selling for you
UGC feed and Story mentions
Your UGC feed tracks Instagram and TikTok posts that tag or mention your brand, and Instagram Story mentions arrive in your inbox before they disappear.
- Organic hashtags and mentions in one feed
- Sort by performance to spot creators worth recruiting
- Story mentions arrive as DMs, so they aren't lost after 24 hours
Let them apply. Look anyone up.
A branded application form lets the people who already love your product put their hand up. Spot a creator you like on Instagram, TikTok or YouTube, and the Chrome extension unlocks their social performance report.
- A branded application page for your program
- Review every applicant in one list
- Save creators to favourites lists and work from them later
Activate
Automated from start to finish
Recruiting workflows reach out, then read what comes back. Write rules in plain language, like "wants to join" or "asking about paid rates," and every reply takes the right path.
- One workflow, several outcomes, with no inbox sorting
- Replies that don't match a rule wait for you, with a response already drafted
- Hand replies to a teammate, so sourcing and commercial stay separate
- Run TikTok Shop and Shopify recruiting at the same time
Pick what starts it. We'll run the rest.
Onboarding starts itself when a creator accepts an invite, creates an account, joins a collaboration or receives their sample.
- Sends your guidelines, product details, brief and terms, in order
- Creates their code and smart link, or sends a TikTok Shop collaboration invite
- Waits for the sample to arrive before asking them to post
